If you want to grab attention in a crowded place then it is better you take the help of flyers because they are very effective and inexpensive too. There are various ways making your flyer the best amongst the rest. Here are some of the ways how you can do that:
Ø The headline should be catchy and memorable. Since there will not be space for too many words you must choose them carefully so that they are provocative and unusual at the same time. You can use words or phrases such as Unlock, Now You Can, Easy, How To, The Secrets to, Discover, Free Bonuses and many such phrases.
Ø The graphics and colors of the flyer must be attractive enough for the people to give positive response. To print the best quality graphics and color make sure your laser jet printer is fully stocked with the best laser toner cartridges since a good illustration or a stunning photo often catches the attention of people and therefore they get to read your story in detail. You must remember that the photo will be the focal point which will help to attract the readers. You can get the best of photos from the internet.
Ø When you are planning for a flyer you must understand that the focus should be on the service or the product. This will give you an idea about the words you may use and the words you cannot. Take for example the words I, We, Our or Us should be avoided because that will mean you are publicizing your company and not the product. Instead if you use words like You or Your then the purpose will be served well.
Ø Another thing that will make your flyer different from the others is the review of people. For this you can include the various case studies or testimonials along with the name of the company, its location and also the name of the person who is endorsing the product.
Ø Proofreading is one thing that is very important for flyers. Before you start using the flyer it is essential that you get it checked by two or three different people so that there are no mistakes in it and it looks absolutely great.